The cheese-brand Lindahls has announced the launch of Lindahls Night Run, a new evening running event organised in partnership with Helsingborg Marathon. The race will take place on Friday 29 May, with registration now open.
Every fifth Swede makes a New Year’s resolution, and one of the most common promises is to adopt a healthier lifestyle through more exercise and better nutrition. However, studies show that as many as 80 per cent abandon their goals within the first month. The organisers hope the new night run will inspire and motivate people to keep training through the dark winter months.
- Lindahls Night Run has the potential to become a real community celebration, with routes suited both to beginners and to more experienced runners,” said Gabriella Stajduhar, Brand Manager at Lindahls, adding:
- We hope that in May we’ll be able to celebrate many new runners who have stuck to their New Year’s resolutions, battled through the cold and darkness, and now have a fantastic running summer ahead of them.
The event will offer two distances, 5km and 10km. The course will start at Gröningen in Helsingborg, taking runners along the seafront where they can enjoy the sunset, before finishing at the same location.
Organisers aim for Lindahls Night Run to become a recurring fixture within the Helsingborg Marathon calendar.
Registration: hbgnightrun.se