On March 12, the official ground-breaking ceremony for a new deep-freeze warehouse took place at the site of the DuPont Nutrition & Health (Danisco Deutschland GmbH) in Niebüll, Germany. The new storage center is part of a joint project, which reflects the co-operative efforts of the sites of Epernon, France and Niebüll, Germany to secure additional capacity in cultures for yogurt, fresh fermented and cheese industry customers around the world.
“The investment of around 7 million Euros ($8.6 million) forms part the previously announced $60 million expansion plan for European cultures plants. We count on a combination of local planners and regional specialist companies to realize this important plant extension, building upon the overall logistics of the plant”, says Reinhold Sand, Niebüll site manager, DuPont Nutrition & Health.
The market for fermented dairy alternatives has shown strong growth in recent years albeit from a small base. Today the segment constitutes less than 1% of the fermented foods market but it has seen the highest growth rates within the category in 2015 and 2016 (source: Euromonitor).
In August, Chr. Hansen commissioned a consumer survey to better understand usage of and attitudes toward dairy alternative products. The survey uncovered that
- Dairy alternatives are seen as a supplement to the existing dairy-based products enabling more choice and dietary options
- The modern consumer values variation and more than half of the consumers asked have purchased a dairy alternative food or beverage
- among those, 77% want to see more options in the grocery store, indicating that dairy alternative products have a lot of room for growth
Chr. Hansen is launching a product range that is well-suited to tap into the opportunities this new market trend is offering: Two new YoFlex® (yogurt) cultures and two new nu-trish® (probiotic) cultures.