A new research project from Lund University and Tetra Pak has revealed, that the worldwide demand for dairy alternatives could increase by 25% up to 65% in 2030.
The dairy industry across the World is set to undergo a major transformation by 2030 as dairy alternative products are forecasted to become mainstream in many markets, reducing the consumption of milk derived from cows.
The recent study, Global trends affecting dairy strategies, follows an 18-month research project by Lund University School of Economics and Management (LUSEM) supported by Tetra Pak, to examine a shifting dairy landscape and forecast what the dairy industry will look like in 2030.
– The global dairy industry is at the very heart of the global food transformation, and the contours of this transition are already starting to take shape, says Dr. Christian Koch of Lund University School of Economics and Management in the article in foodbusinessafrica.com.
Analysing six key global markets, including the UK, US, China, India, Nigeria and Brazil, the study outlines four scenarios i.e. ‘Green Dairy’, ‘New Fusion’, ‘Brave New Food’ and ‘Dairy Evolution’ Each scenario demonstrates the varying interplay of socioeconomic forces and technological transformation, and with very different outcomes. Read more HERE