Valio’s unsalted butter won Best of Class at the World Championship Cheese Contest 2018 in Wisconsin, USA, on March 8. There were 30 leading butter brands from around the world participating in the unsalted butter class. Butter is one of Valio’s most important export products and a premium product enjoyed around the world: Valio butter is exported to more than 30 countries and is a product favoured by French bakeries, among others.
Valio’s nutrition agreement helps consumers to reduce their use of sugar and salt, and makes it easier to make low-salt choices or recipes. From 2015 – 2020, Valio will double the number of snack products it makes that are unflavoured, sugar-free, and with 20 – 50% less sugar than before. The goal for reducing salt content is to sell seven million kilos of Valio ValSa® reduced-salt products annually by 2020. Valio will also provide details of the amount of salt in all Valio recipes by 2020.
Valio’s low-salt product range, cheeses and spreads with Valio ValSa®, was launched in 2016, and by the end of 2017 almost four million kilograms of these products were sold. The goal is to bring the annual sale of Valio ValSa® products up to seven million kilos by 2020.
Valio introduces a new range of plant-based products: the spoonable Valio Oddlygood™ gurts and the Valio Oddlygood™ oat drink – both made from Finnish oats at Valio’s Riihimäki and Turenki plants, in Finland. The new gurts and the oat drink will be available in stores in Finland in February 2018 and in Sweden in spring 2018. Milk will continue to be the focus of Valio’s operations also in the future, and the new product innovations complement our offering.
Valio’s new plant-based products complement Valio’s milk-, fruit- and berry-based product offering. Valio Oddlygood™ gurts are a spoonable, yogurt-style snack made from Finnish oats. The Valio Oddlygood™ oat drink is also made from Finnish oats and can be enjoyed on its own or used in smoothies or for baking or cooking.
Valio will launch its brand in the UK at Food Matters Live this year. It will unveil its Fresh Finnish Thinking through a portfolio of unique, on trend product, which will appear on supermarket shelves in 2018.
Following extensive testing of a range of products that have experienced success in other markets, Valio is planning a comprehensive marketing campaign for the introduction of Valio Gefilus® Kefir yoghurts, Valio Finnish spreadable butters and cheddar with ValSa®, and Valio Master Butter Makers butter.
Ross Crittenden, Valio’s Executive VP of New Markets said: “We are excited to bring Valio’s Fresh Finnish Thinking to the UK. Our 110-year heritage of craftsmanship and tradition delivers the authenticity and provenance UK consumers demand. Valio’s innovative, new products are inspired by nature and driven by “sisu”, the uniquely Finnish passionate, spirited and determined characteristic that determines the Valio way of doing things.”
The plant uses about 30% less energy per unit of production than the old factory Valio Riihimäki. To achieve maximum energy efficiency, the plant makes efficient use of the waste heat generated during manufacturing. In the new type of refrigerated warehouse, the products are cooled quickly, while saving energy at the same time. The products are cooled by the free cooling method, so that in colder weather the low outside temperature is used to make the process more energy-efficient.
Thanks to the energy-saving technology and heat recovery systems, the new plant uses energy production from the existing heat production plant. In other words, there was no need to expand capacity. More than three-quarters of the thermal energy used at Valio Riihimäki comes from renewable fuel.
Significant resources have also been invested in effective and efficient food loss management has also been invested. The manufacturing and packaging equipment are designed to minimise product loss. The standards of hygiene in the plant are top-class, since the manufacturing equipment is completely isolated from the surrounding environment. The rigorous standards of hygiene reduce losses throughout the manufacturing chain, from the factory to the consumer’s table.
- The snack plant is the largest single investment in Valio’s history, with a value of EUR170 million.
- Construction of the new snack plant began in 2014 and took about three years.
- The plant site covers an area of about 53 hectares, of which about 265,000 square metres are floor space. The area of the plant building is approximately 20,000 square metres. The plant is a five-storey building.
- More than 4,000 people were involved in building the plant during the three years of its construction. A total of about 1.1 million work hours went into construction of the plant.
- The plant has an annual production capacity of around 120 million kilos.
- Valio employs a total of about 440 people at Valio Riihimäki plants and in total Valio provides employment for more than 4,000 employees.
Finlands största mejeriföretag Valio lyckades nyligen öka produktionen på sin anläggning i Lapinlahti med över 10 procent. Produktionen på fabriken som tillverkar vasslepulver höjdes med hjälp av NAPCON Controller, en egenutvecklad lösning för avancerad processtyrning (Advanced Process Control, APC) från teknik- och konstruktionsföretaget Neste Jacobs. Resultaten var så övertygande att Valio nu ska optimera en ytterligare anläggning i Seinäjoki i Finland, en mjölkpulverfabrik bestående av en evaporator och en spraytork.
The European Investment Bank (EIB) has agreed to lend up to EUR 30m to Valio, the Finnish dairy company, for its research, development and innovation investments related to nutrition, functionality and health impacts of dairy products. Furthermore, these investments aim to ensure better food security through innovative solutions for more efficient food production.
Valio’s investment programme focuses on research activities in the fields of dairy chemistry and technology, nutritional expertise, product development and consumer preferences. It also includes purchases of piloting equipment for laboratories, systems dedicated to implementing the research and innovation programme as well as technology licensing expenses. The research and development activities will be carried out at Valio’s existing facilities in Helsinki.
The international launch of Valio’s world-class premium artisan butter for consumers is in full swing and the new products are on show at the Gulfood Exhibition in Dubai, February 2017. Valio has over 112 years of experience producing butter and promoting its export. At the moment, Valio is selling butter in nearly 30 countries.
Valio måste betala 70 miljoner euro som påföljdsavgift för att ha dumpat priset på mjölk. Det har finska Högsta förvaltningsdomstolen slagit fast. Enligt domstolen bröt Valio mot konkurrenslagstiftningen, skriver Yle på hemsidan.
Det var år 2010 som Valio sänkte priset på de vanligaste mjölksorterna. Konkurrenten Arla tolkade prissänkningen som ett försök att manövrera ut mindre mejerier från marknaden, och vände sig till konkurrensmyndigheterna.
År 2014 slog marknadsdomstolen fast att Valio försökte konkurrera ut Arla genom att sälja mjölken billigt, för att sedan höja priserna då Arla tvingats bort.
Valio överklagade men Högsta förvaltningsdomstolen gick på samma linje.
Finnish Valio has started exporting lactose-free milk powders meant for the consumer market in China. Valio’s products are the first lactose-free milk powders on the market. Valio milk powders will be available from China’s leading online grocery stores.
“Compared to the rest of the world, people in China do not use milk products that much yet, but their usage is growing constantly. This also serves to increase awareness of lactose intolerance and its symptoms. Valio is a global pioneer in developing lactose-free products, and the demand for our expertise is growing in China”, says Kari Finska, Senior Vice President for Valio.
“Even though we are a new face in China’s highly competitive consumer market, the opportunities in China are significant. At least 80% of the population is lactose intolerant. Initially, the export amounts will be small compared to other Valio exports.”